‘(Advertising
is) perhaps the single most value-destroying activity of a business
civilisation’ due to the
‘subversive influence of the relentless effort to persuade people to
change their life ways, not out of any knowledge of, or deeply held convictions
of the ‘good life’, but merely to sell whatever article or service
is being pandered’
This weeks Green Thought comes from the
1976 book ‘Business Civilization in Decline by the late american economist
Robert Heilbroner (1919-2005).
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